The start up costs for an internet home based business are much lower than setting up a conventional ‘bricks and mortar’ business. With an online business you don’t have have to invest a large amount of money on a property, buy and hold stock, take on staff and generally have access to a lot of funding just to get started.When starting up an internet home based business there are five rules to keep in mind so that you make money and don’t just spend money.Five Rules For Starting An Internet Home Based Business.1. Who Are Your Customers And What Will You Sell Them?The online business world is a massive marketplace where people are buying and selling all the time, day and night. When starting your own internet home based business you have to be clear on the products and services that you are going to sell and who you are going to sell them to. The good news for internet business entrepreneurs is that you can sell both physical and digital products.2. You Will Have To Work.Make sure you don’t get sucked into thinking that a work from home online business is an opportunity to ‘get rich quick’. It is possible to make a good income online, because you can reach customers from all over the world at any time of night or day. But it won’t happen overnight or with no effort.3. It Is A Real Business.This point relates to #2, if you get sucked into believing the ‘get rich quick’ hype you will inevitably get disappointed when your internet home based business does not make you millionaire within a short period of time. If you don’t see immediate results you will be tempted to skip around to find the next ‘sure thing’. If you keep skipping around like that, you’ll never make any money. The best internet business opportunities take time to build. You are creating a real business and if you treat it like a hobby, that’s all it will ever be.4. Learn How To Generate Website Traffic.You will be to be able to drive customer traffic to your internet home based business.There are free traffic methods that you can use and techniques where you can buy website traffic. Once you’ve mastered one strategy, find a different one. Ultimately you’ll want to be proficient with at least three different ways for driving traffic to your website.5. Be Prepared To Invest In Your Business.What you put in to your internet home based business is directly connected to what you will get out. You won’t be able to have a business without any financial commitment. Even though the set up costs are low for internet home based businesses, you will need to buy a course to learn how to build your business online effectively. You’ll also need some finances for advertising and marketing. Take one step at a time and don’t try to do everything at once or you will become overwhelmed. Gradually you’ll want to sell different products into different markets but you need to begin with just one and start making money, than broaden your business from there.